How To Use Twitter For Business
When it comes to Twitter, not many people know how to use it effectively for business. In fact, using Twitter for business is an enigma to most. Today we seek to uncover the mysteries of Twitter and reveal some helpful ways that this platform can indeed be useful for business. Twitter is always buzzing with …. Read More
A Timeline Of How Facebook Ads Have Changed Over The Years
Maintaining your brand’s organic presence on Facebook is an essential part of any social media strategy as it fulfils a number of important social online functions. It drives traffic to your website, encourages engagement and drums up general interest, to name a few. But having an organic social presence is just the beginning in terms …. Read More
Here’s Why You Should Build An Online Community For Your Business
One key piece of advice we keep hearing lately is, build an online community if you want to reach more prospects and grow your business. Which made us start to wonder, is the way that people interact with each other online and particularly on social media beginning to change? And it turns out that the …. Read More
How To Create The Ultimate Social Media Campaign
It’s been estimated that around 4.5 billion people use the internet throughout the world today. With around 3.8 billion people who use it for social media purposes, making it the best and the most obvious choice to run a marketing campaign on, right? With so many social platforms to choose from like Facebook, Instagram, Pinterest …. Read More
Get Onto The Instagram Explore Page in 2020 With These 5 Tips
Getting your Instagram profile onto the Explore page is quite a big deal and as you can imagine, many good things start to happen if you manage to pull it off. It’s like striking gold in the sense that there are no guaranteed formulas to make it happen but with enough hard work, some trial …. Read More
Help Your Brand’s Visibility With These Organic Marketing Strategies
Businesses all over the world have had to tighten their belts and adjust to new ways of living and working since the Covid19 outbreak. Since then, it has never been more imperative to protect your business from going under. This trying time requires the reassuring and securing of your clients and customers to avoid your …. Read More
Why Facebook Messenger Can Be A Great Tool For Business
If your business owns a Facebook account, then you must know that Facebook Messenger is one of the most important messaging apps a brand can use when their objective is to connect with clients and customers alike. In the information age, direct messaging is without a doubt the most preferred way clients and customers use …. Read More
How to Strategically Find Your Target Audience on Social
Let’s start at the beginning by first defining what a social media target audience is. It is typically an audience who have been identified that a brand wishes to appeal to. Identifiers used to determine this group include, demographics such as age, job title, income level, education, location, and general behaviour. Using the information collected …. Read More
Remarkable Social Media Campaigns of 2019 | A Case Study
This week we looked at the subject of social proof concerning social media marketing and put together a case study that showcases a few of the most successful social media campaigns of 2019 below. Pantone and Adobe Every year, the Pantone Color Institute announces a new colour that is said to be on-trend for that …. Read More
Increase Your Instagram Engagement With These Valuable Tips
Unfortunately, there is no quick fix, magic trick when it comes to increasing your Instagram engagement. It takes time, effort and dedication to win the hearts of your followers, but in the end, it’s so worth it! Instagram is still considered one of the top social platforms to market your brand online, build a loyal …. Read More
