A Timeline Of How Facebook Ads Have Changed Over The Years
Maintaining your brand’s organic presence on Facebook is an essential part of any social media strategy as it fulfils a number of important social online functions. It drives traffic to your website, encourages engagement and drums up general interest, to name a few. But having an organic social presence is just the beginning in terms …. Read More
Here’s Why You Should Build An Online Community For Your Business
One key piece of advice we keep hearing lately is, build an online community if you want to reach more prospects and grow your business. Which made us start to wonder, is the way that people interact with each other online and particularly on social media beginning to change? And it turns out that the …. Read More
How To Create The Ultimate Social Media Campaign
It’s been estimated that around 4.5 billion people use the internet throughout the world today. With around 3.8 billion people who use it for social media purposes, making it the best and the most obvious choice to run a marketing campaign on, right? With so many social platforms to choose from like Facebook, Instagram, Pinterest …. Read More
Help Your Brand’s Visibility With These Organic Marketing Strategies
Businesses all over the world have had to tighten their belts and adjust to new ways of living and working since the Covid19 outbreak. Since then, it has never been more imperative to protect your business from going under. This trying time requires the reassuring and securing of your clients and customers to avoid your …. Read More
How to Strategically Find Your Target Audience on Social
Let’s start at the beginning by first defining what a social media target audience is. It is typically an audience who have been identified that a brand wishes to appeal to. Identifiers used to determine this group include, demographics such as age, job title, income level, education, location, and general behaviour. Using the information collected …. Read More
Increase Your Instagram Engagement With These Valuable Tips
Unfortunately, there is no quick fix, magic trick when it comes to increasing your Instagram engagement. It takes time, effort and dedication to win the hearts of your followers, but in the end, it’s so worth it! Instagram is still considered one of the top social platforms to market your brand online, build a loyal …. Read More
What Kind of Content Does Best on Facebook?
Having a Facebook Page for your brand is a great first step to take when growing your online presence. Not to mention having an online social media presence means you can market your products or services to an appropriate audience for a reasonable amount while generating leads. But this isn’t an easy process and it …. Read More
Brand Awareness For Your Business Through Social Media
You may have heard the words ‘brand awareness’ being thrown around at one time or another and as a result, may be asking yourself, what exactly is this term ‘brand awareness’? What is brand awareness? Brand Awareness is the way in which a large number of consumers or clients recognise and remember your business. It …. Read More
Why Buying Instagram Followers Can Hurt Your Brand
Have you ever felt tempted to buy Instagram followers in order to fast track the process of success for your business? Or maybe you have succumbed to the temptation and have bought some already, believing that this might serve as a really is a good solution to your problem, that being a lack of followers? …. Read More
