7 Easy TikTok Content Ideas For Businesses
The average user spends eighty-nine minutes on TikTok a day, according to Business Insider. And, If we’re being honest, eighty-nine minutes is a long time to spend on a single social media platform! But it’s also good news for businesses because it means plenty of time to capture audiences’ attention and generate interest! Before we …. Read More
Improve Your LinkedIn Profile With These 5 Quick Fixes
LinkedIn is considered one of the major four social networking sites in the world. With over 800 million members and over 57 million companies listed on the site, being on LinkedIn is essential if you want to be found by other professionals. Depending on your needs, ensuring that you have a quality LinkedIn profile can …. Read More
What Are Marketing Platforms?
Marketing platforms are tools that businesses can use to promote their products and services. They essentially allow companies to create effective systems of communication between themselves and their customers. To successfully compete in the online marketplace, it’s important that businesses have at least a basic understanding of the different marketing platforms available and how they …. Read More
Social Media Marketing Essentials
Believe it or not, creating a solid social media strategy for your business requires a lot of imagination, planning and hard work. And like it or not, social media is here to stay, which means that your business needs to be marketing on social platforms to get noticed and stay relevant. As soon as you …. Read More
How Social Media Algorithms Work
Today’s most popular social networks all have algorithms that aim to balance content on your feed by providing you with a variety of posts from different pages, groups and people. This is done in an effort to create a better user experience. The only problem with this is that these social media algorithms constantly change, …. Read More
How To Create Content And Market To Gen Z
Gen Z is unlike any generation seen before and is, as a result, quite challenging to market to. But if you can get it right, you can tap into the fastest growing buying power of any current generation! Previous generations have been fairly easy to sell to in comparison to Gen Z and could be …. Read More
Digital Advertising – The Way Forward For Your Business
Research suggests that out of all available advertising options and mediums, digital advertising is proven to give you the best return on your investment. And this seems to be especially true for South African businesses according to The Nielsen’s Advanced Analytics Team. The analytics team says that, according to their research, digital advertising is almost …. Read More
Should Your Business Be Advertising On TikTok?
TikTok was born out of an app originally called Musical.ly which was created back in 2014. The music sharing app quickly became popular and was among the top 100 downloaded apps in both 2014 and 2015 respectively. Back then Musical.ly users posted a whopping average of 13 million videos per day. When it was bought …. Read More
Why Social Media Should Not Replace A Website
Having a social media presence and a website are both very important tools when it comes to effectively running your business. And they serve two very different purposes. Being present on social media helps to demonstrate your business’ expertise and inspires your audience to engage with your brand. While having a website helps to solidify …. Read More
How To Use Twitter For Business
When it comes to Twitter, not many people know how to use it effectively for business. In fact, using Twitter for business is an enigma to most. Today we seek to uncover the mysteries of Twitter and reveal some helpful ways that this platform can indeed be useful for business. Twitter is always buzzing with …. Read More
