Why You Need A Strategy As An Entrepreneur
The words strategy and entrepreneurship aren’t very often heard in the same sentence and there is a good reason for that, they are complete opposites. Strategy is a plan that centres on a clearly defined path while entrepreneurship is the embodiment of opportunism, which requires new ventures to continually pivot in the direction of the …. Read More
How Marketing Agencies Can Help Small Businesses
Many small business owners are often hesitant to hire a marketing agency right off the bat to manage their social media, business blog pages and advertising because it can seem really daunting and expensive. After all, why should you as a business owner pay for a service that you can do yourself? Many different reasons …. Read More
Commit Your Business To A Larger Purpose And Watch It Grow!
Why did you start your business? Was it to pursue a passion, set your own hours or simply make more money? These are all good reasons, no doubt, but are they good enough reasons for your business to succeed in the long run? Being committed to a larger purpose is what will help you stay …. Read More
The Value Of Evergreen Content
Many times businesses, when it comes to their marketing strategies, will only think in immediate terms and create content that only addresses current events, debates and specific issues. Usually choosing to only cover topics that audiences are focused on at that particular moment in time and producing content that is reactive in nature. As a …. Read More
What Does 5G Mean For Your Business?
Firstly, let’s answer the question of what 5G is. 5G is the newest solution to a faster cellular network as compared to 4G, which is the previous version that we have all come to know and depend on for all our mobile needs. 5G’s purpose is to connect people who use mobile devices to the …. Read More
What Blog Posts Can Do For Your Business
When you own a business, it’s important to have an online presence. Having a website with a blog section is a great start, as blogging proves valuable for search engine optimisation. It’s just a fact that blogging about topics that people find interesting or valuable equals great results, with one study citing a 434% increase …. Read More
Remote Working Amid The Coronavirus
Business owners all over the world are somewhat being forced to turn to and embrace remote work options more than ever before in an effort to try and keep their businesses afloat due to the recent mandatory global lockdown that various governments have put into effect to try and combat the virus outbreak known as …. Read More
What Does Black Friday Mean For Businesses?
Black Friday is almost upon us and we all know what usually comes with it, a mix of panic and excitement from both the consumer and the business owner! We take a look at this crazy, once a year opportunity and identify some of the ways you can use this day to your business’ advantage. …. Read More
The Age Of Social Media and Why It’s Important For Your Business
We have all used social media sometime in our lives for recreational purposes, but have you ever considered using it as a tool for your business? With the new technologies available, marketing your business to your customers has become easier than ever. Not only that, but several businesses have embraced the change and now use …. Read More
