Let’s learn about what gated content is by first taking a look at a comprehensive definition for the purpose of clarity. Next, we will look at the difference between gated and ungated content and some examples to compare and see how they are both useful for achieving different marketing objectives. What is gated content? Gated …. Read More
Getting your Instagram profile onto the Explore page is quite a big deal and as you can imagine, many good things start to happen if you manage to pull it off. It’s like striking gold in the sense that there are no guaranteed formulas to make it happen but with enough hard work, some trial …. Read More
When going online, the general consensus is that people don’t like to be kept waiting. They expect snappy results when seeking answers to their unanswered questions. Even a one-second delay can mean the difference between a user choosing to remain on your site to read what you have to say or jump straight out again …. Read More
Now we know what you’re thinking, a blog post on tips to start a business during a recession? How is that a good idea? But hear us out. Like other crises in history, recessions create real opportunities for new and existing businesses alike. And since COVID-19 has forced many businesses to switch gears and reassess …. Read More
As a business owner, investing in content creation for marketing is one of the best things you can do because it can prove greatly profitable. In fact, CMI (Content Marketing Institute) reported that making use of content is one of the most effective ways to promote a business and added that “small businesses with blogs …. Read More
Having a brand for your business is the first step in building a reputation. Business branding fulfils many functions and helps to solidify your business from your mission statement to your product or service offering. It offers a visual representation of what your business stands for and serves as a promise to your clients and …. Read More
Having an active blog posts page as a part of your website is directly linked to the success of your business’ marketing efforts. So it’s important to invest in a dynamic blog that will promote and support those business efforts. Without a blog, your business will most likely experience a number of issues such as …. Read More
2020 continues to prove an unprecedented time for all of us across the globe and the workplace is where the most notable changes have taken place. With people all having to work from home for some time now in an effort to preserve the safety of others. Some are even required to take on the …. Read More
Businesses all over the world have had to tighten their belts and adjust to new ways of living and working since the Covid19 outbreak. Since then, it has never been more imperative to protect your business from going under. This trying time requires the reassuring and securing of your clients and customers to avoid your …. Read More
The reality is that Covid19 has dramatically changed the way people work and live their lives. Self-isolating and being told to work from home every day in an effort to stay safe are the orders of the day. Usually, most people are accustomed to working from home maybe one day a week, but now they …. Read More
It doesn’t matter if you sell in person or online,…
If you struggle to drive traffic to your website, you’re…
TikTok was born out of an app originally called Musical.ly…
Starting a business can be so exhilarating, and with a…
If you’re like most marketers today, you’ve probably dabbled with…